SupporterBase
References

Contact preferences

Manage and respect supporter communication preferences

Contact preferences record whether a supporter will take email, SMS or phone calls from a group, and respecting them is best practice as well as a legal requirement in many countries.

Viewing supporter contact preferences

All users (admins, captains, and vice-captains) can see a supporter's preferences on their profile.

  • A channel the supporter has opted out of (e.g. email, SMS, phone calls) appears greyed out at the top of their profile.
  • A channel is also greyed out when valid details are missing (e.g. no phone number on file). Add the details and the supporter becomes contactable, unless they have opted out.

The group-wide list

Admins and captains can also view a consolidated list of preferences for their group, by clicking Supporter contact preferences on the main group page, which shows ticks or crosses for each supporter across the different channels.

Supporter contact preferences page listing each supporter's email, SMS and phone opt-in state

Updating supporter contact preferences

There are three ways supporter preferences can be updated.

1. Via NationBuilder

Admins decide whether SupporterBase automatically honours NationBuilder contact preferences, using a toggle under Settings > Configurations. With the toggle disabled, supporters are contactable by default until they opt out via SupporterBase.

2. By the supporter themselves

On your SupporterBase unsubscribe page (e.g. yourorg.supporterbase.com/unsubscribe), supporters manage their own preferences. On this page they:

  • Identify themselves by email.
  • Select the relevant group.
  • Choose which channels (SMS, email, phone) they want to opt out of, or unsubscribe entirely.

Hidden vs unlisted groups

Groups set to Hidden do not appear on the public unsubscribe page, but Unlisted groups do.

3. Directly by group leaders

Captains and admins can update preferences from within a supporter's profile (link under their name), or within an SMS/email thread.

Important: preferences are per-group

Contact preferences are per-group, not organisation-wide

A supporter may want to opt out of one group's messages while staying in touch with another. If someone wants to stop receiving all communications, they need to be unsubscribed from each group they belong to in SupporterBase, and marked unsubscribed in NationBuilder as well.

Further reading

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